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FALL SALE
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fall 2024, featuring kaia gerber
In a bold move that captures the spirit of today's generation, Kaia Gerber continues as the face of DKNY. Fall 2024 explores Kaia, New York, and the collection in a real, raw, and authentic light.
no city has more stories to tell than new york
The campaign images are set against the backdrop of New York City, while passages from iconic books that take place in the city play an ever-present role.
Among the selection are quotes from "Just Kids" by Patti Smith, "The Great Gatsby" by F. Scott Fitzgerald, and "Bright Lights, Big City" by Jay McInerney. The campaign taps into these stories to arrive at a fresh vision of the collection.
![](http://www.dkny.com/cdn/shop/files/DKNY_DESKTOP_SLOT_4.jpg?v=1723731379&width=3840)
![](http://www.dkny.com/cdn/shop/files/DKNY_DESKTOP_SLOT_5.jpg?v=1723731379&width=2570)
DKNY EST. 1989
From 1989 through today, DKNY has channeled the unwritten codes of New York City style.
Featured throughout the campaign, the DKNY Est. 1989 collection reflects the enduring legacy of chic, urban leaning looks that resonate from one generation to the next.
support world literacy foundation
In celebration of New York Stories and the launch of the Fall campaign, DKNY has made a donation to World Literacy Foundation, a global non-profit organization whose mission is to eradicate illiteracy by 2040 through providing children with books, educational resources, and literacy support.
Together, let's ensure that every child has the opportunity to acquire literacy skills and books to reach their full potential.